Ethereum World News: Brian D. Evans: Be Patient, Be Persistent at Blockchain Marketing
The year 2017 saw one dynamite blockchain project after another. Hundreds of millions were raised, enthusiasm was stratospheric, and promises made by companies verged on world-shaking. While marketing was clearly important to the pre-launch process, sometimes it felt like all one had to do was breathe the words ‘blockchain’ and ‘cryptocurrency’ to receive glowing press […]
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