Crypto Heidi: Eduard Jubany Tur @Gotaki: Break the Monopoly of Google and Scale with an Open Token Economy

  • Saturday, 08 September 2018 18:44
Gotaki is a digital mapping solution on the blockchain. If you are a company like Uber, you only have two options in the market. They are a monopoly, they keep your data, they monetize it, so there is a set of problems there. For the last two years, we are building a centralized solution. At some point, we are receiving feedback from startups and companies. They ask us, hey guys do you have API. And that’s how we find out there is a demanding in the market for alternative solutions to these two companies. So we decided to build an open token economy on the blockchain that could actually help mapping solution scale. You guys have a mapping system already, with a lot of users using it. Now you tokenize this and reward users who contribute the data. Right now we have 20k monthly users. For the last two years, we were building the technology and haven’t spent a single dollar on marketing. What do you think of Waze? Waze is basically owned by Google, therefore all the data uploaded into Waze is going to improve Google Map and their monetization. On the other hand, you have the solution like OpenStreetMap, which is an open source mapping. The problem with it is that they cannot scale, because they cannot really incentivize companies and users to contribute to the map. That’s why we thought we create a token economy so we can incentivize everybody to scale it up. Our focus is more on B2B, for example, the data coming from car sensors have a lot of valuable data for maps. But these companies don’t want to give away the ownership of the data, so they need a map to keep the ownership of the data. Normal users can also contribute to the economy. You can buy some of our tokens, have a stake in the network, so you become a co-owner, and contribute your data. For example, you know a lot restaurants in town, you can create profiles for those restaurants on the map and improve information on the map. For the last 2 years, we have a centralized solution, and now we are switching to a decentralized solution. How does the ecosystem look like in Spain and Switzerland? Surprisingly, it’s quite good. Not many people buy tokens there, it’s not the mainstream. Check more details about Gotaki Mapping: https://gotaki.com/ -------------- Heidi Yu on Social Media: YOUTUBE- http://bit.ly/heidiyu INSTAGRAM- https://www.instagram.com/heidihanyu/ FACEBOOK- https://www.facebook.com/heidi.han.yu TWITTER- https://twitter.com/heidihanyu Support Heidi's startup: http://www.BOOSTO.io Support crypto community: http://www.cryptoinfluence.io

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